Every year more and more young performers appear in the music media space. Some of them succeed, while others become hostages of one track and are quickly forgotten by the public. What category will Big Baby Tape have - a young Russian rapper who blew up the Internet at the very end of 2018?
It's no secret that hip-hop is quite a popular music genre lately. Every day in this direction all new performers appear, and the Russian-speaking segment is no exception. Not all of them manage to “shoot”, but our today's hero succeeded. We are talking about Big Baby Tape - a rapper whose first album in his career became three times platinum in just a month, and a musician who, at the age of eighteen, had a chance to perform on the first channel.
Egor Rakitin - the real name of the artist, songwriter, beatmaker and sound engineer. A good list for a man born in 2000, isn't it? The singer’s acquaintance with rap music happened as early as four years, when he first heard the track of one of the most popular foreign rappers 50 Cent. A little later, the musician became acquainted with the works of Gucci Mane and MF Doom, which had a great influence on his work.
Already at the age of six years, Teip boldly answered the questions about who he would like to become in the future: "The rapper!" As soon as the future musician was ten years old, he began to master one of the most popular computer tulkits for creating music - Fruity Loops. As it will be revealed later, Egor’s acquaintance with the virtual music studio happened thanks to his sister’s friend.
Like everyone who enters this virtual studio for the first time, Yegor quickly abandoned it due to insufficient knowledge. But a year later, the future musician still returned to the experiments and mastered the program better. After that, Tape went into music with his head and spent several years creating the hip-hop beats every day, relying on the work of such famous beatmakers as DJ Paul, DJ Zinc and Madlib.
Upon reaching the age of fifteen, Rakitin takes his first alias, DJ Tape, and is preparing to release an instrumental album. However, he soon realizes that his knowledge and experience is not enough to bring the material to the expected high-quality sound. After that, Egor decides to try himself as a performer. His music has a frank trap tone and is accompanied by an abundance of American slang in combination with Russian.
In late spring of 2017, the first mini-album of the musician Cookin 'Anthem, which consists of four tracks, is released. Closer to 2018, the artist gets acquainted with the popular young performer Feduk, which gives a tremendous impetus to the work of Egor. Feduk mentions Big Baby Tape as one of his favorite performers in an interview for the internet show Yuri Dudy "Vdud", thanks to which Rakitin receives the first widespread fame and interest from the audience.
After the first wave of interest in his person, Egor met with such giants of the new school of Russian-speaking hip-hop, as Boulevard Depo, Pharaoh and Face. In March 2018, his first loud work was released - the joint with Feduk'om single Hustle Tales, and three months later - the mini-album Hoodrich Tales, recorded by MellowBite, Boulevard Depo and Feduk. The artist was producing the album independently, without attracting professionals.
In late autumn of 2018, the release of the debut studio album Dragonborn, released by the label Warner Music Russia. This release brings tremendous popularity to the performer. A mixture of authentic presentation of classic trap-sounding, rather uncomplicated texts and aggressive reading with a lot of adlibs instantly find a response among young people. Such artists as Husky, Jeembo, Boulevard Depo and others take part in the recording of the album.
Only a few days have passed since the album was released, as one of the headliner tracks called Gimme The Loot bursts into a whirlwind not only in the domestic charts, but also conquers foreign ones, shifting from the pedestals of the owners of the first lines of the Vkontakte rating, and also Apple Music . Popularity to the artist in the West brings the review and the high rating of his album in the foreign media Genius.
Just a week after the release, the album Dragonborn becomes platinum, and after a couple of months it receives this status three times. A funny fact is that the album got its name in honor of the favorite computer game of the artist The Elder Scrolls V: Skyrim - Dragonborn and is translated as "dragonborn." The musician also acknowledges that he is grateful to all his knowledge of English in computer games and foreign music, in the process of translating which he was able to join in foreign speech.
Popularity is a fickle thing, and many contemporary artists have proven this by their example. Will the still very young Big Baby Tape be able to keep the bar so high and will his next works be as popular as the debut one? Only time can give answers to these questions.